Prime-A-Pump is the inaugural product of the Zynx Health Device Network, a part of Zynx Health, Inc. Zynx Health is the market leader in providing evidence-based and experience-based clinical decision support solutions proven to measurably improve the quality, safety, and efficiency of patient care. Thousands of hospital organizations and providers trust Zynx Health’s clinical evidence, order sets, plans of care, clinical decision rules, quality forecasters, and practice guidelines to drive clinical improvements at the point of care and deploy the clinical decision support solutions required to demonstrate meaningful use of electronic health record systems. Collectively, clients have customized and deployed more than 100,000 order sets and plans of care within Zynx Health's online solutions.

Prime-A-Pump is an evidence-based drug library management solution for IV medications, designed to streamline
the development and ongoing maintenance of smart pump drug libraries and reduce the drug errors associated
with infused medications in hospitals today.

Designed to support multidisciplinary care teams
Pharmacists, nurses, and physicians are working harder than ever, and are challenged to keep up-to-date on new and changing
drug dosing information. Prime-A-Pump was designed as a secure, web-based content management application that:
• Integrates evidence-based practice into the clinical workflow to improve patient safety
• Expedites the smart pump drug library creation process, reducing the time spent by hospitals with scarce clinical resources
• Speeds the deployment and implementation of smart pumps, saving hospitals time and money

Focused on reducing the drug library creation time
Creating and updating drug libraries used for configuring smart pumps requires substantial research and development time.
Prime-A-Pump reduces this time by providing:
• A knowledge base of suggested infusion parameters (soft and hard alert settings) for smart pumps,
  including doses, concentrations, and durations
• Guidelines for a wide variety of infusion types, including bolus (initial), continuous, and intermittent
• Information specific to adult, pediatric, and neonatal patient populations
• Recommendations for different clinical indications, where appropriate

Management Team

Nancy Greengold, MD, MBA
President

Nancy Greengold, a board-certified internist, is President of Zynx Health Device Network, which is a Hearst Business Media company. Nancy is also Associate Director of Health Services Research at Cedars-Sinai Health System in Los Angeles, and Associate Clinical Professor of Medicine at the David Geffen School of Medicine, University of California, Los Angeles.

Nancy co-founded Zynx Health and worked with the company from 1996 to 2002 when it was a subsidiary of Cedars-Sinai Health System. Nancy subsequently worked as Vice President of Clinical Decision Support for Wolters Kluwer Health, where she was involved with the development of clinical information and decision support tools. In 2005, Nancy joined the Hearst Corporation as Vice President and Medical Director for Hearst Business Media, the operating unit of Hearst that is parent to Zynx Health and First DataBank, among other companies.

Nancy has lectured extensively on the subjects of evidence-based medicine, quality improvement, and clinical decision support systems. She was the Principal Investigator on a grant received from the National Patient Safety Foundation; she and colleagues conducted a randomized, controlled study on hospital medication administration errors, which was published in the Archives of Internal Medicine. Nancy has written numerous articles and editorials for medical and healthcare journals. She currently serves on the editorial advisory boards of several peer-reviewed healthcare publications.

After graduating from The George Washington University School of Medicine and Health Sciences, Washington, DC, Nancy completed a 3-year residency in Internal Medicine followed by a 1-year fellowship in Health Services Research at Cedars-Sinai Health System. In 1997, she received a master’s degree in business administration, with an emphasis on healthcare, from the University of California, Irvine.

Pam Quinlan
Director, Business Development

Pam Quinlan is the Director of Business Development for the Zynx Health Device Network. Pam has more than 20 years of healthcare experience in the field of clinical decision support tools and managed care operations. Prior to joining Zynx Health Device Network, Pam was an EMR Channel Sales Executive at Wolters Kluwer Health for 7 years. Pam also was a Director of Sales at the Codman Group. Founded in 1983 by Drs. Jack Wennberg and Phil Caper, the Codman Group was a leader in the field of small area analysis and population health. Pam provided its data mining services and risk-adjusted profiling tools to BCBS and large managed care plans.

She functioned as Regional Licensing Manger for InterQual, Inc. (now a subdivision of McKesson, Inc.). Pam arranged for criteria licenses and consulting services for hospitals, managed care and government agencies to complement decision support systems.
Pam was also Account Supervisor at Tufts Health Plan for 9 years, providing its HMO and PPO products to large employer groups and through brokerage relationships.

Pam holds a bachelor's degree in political sciences from Boston College, is a licensed insurance and real estate broker, and has several certificates of continuing education from the American Academy of Healthcare Management.
 

Joe Martorella
Director, Software Development

Joe Martorella is Director of Software Development for Zynx Health Device Network. He is responsible for driving software technology architecture, implementation, and development processes across the company.

Prior to joining Zynx Health Device Network, Joe had many years of experience in the medical software industry. He was Director of Engineering at GenSys Software (later Infotrieve), where he was responsible for the design and implementation of the GenSys ELN (Electronic Laboratory Notebook), an FDA-compliant enterprise software application for life science research and development. The ELN was recognized for two years in a row as the "Top Data Management Product" by Scientific Computing & Instrumentation Magazine, and was the first electronic notebook to receive the full endorsement of the Collaborative Electronic Notebook Systems Association (CENSA). In his capacity at GenSys and Infotrieve, Joe also led the development of custom laboratory information management system (LIMS) implementations on behalf of Alpha Therapeutics and the National Genetics Institute.

Joe has also had extensive experience building, provisioning, and maintaining large-scale Web sites and Web-based applications. As Manager of Technology for the Disney Internet Group, Joe was responsible for a team of 30 developers and oversaw the development and maintenance of some of the most widely visited sites on the Internet, including Disneyland, Disney Cruise Lines, and Disney Parks. Before that, Joe was a Senior Systems Architect at US Interactive, an Internet consulting company, where he led development efforts for a host of business-to-business and business-to-consumer Web sites across a wide variety of industries. Among his clients were CitiGroup, Bank of America, Toyota, eCompanies (business.com), and Deloitte & Touche.

Joe holds a bachelor's degree from the University of California, Los Angeles, and a master's degree from the University of Virginia.
 

Laleh Javanbakht, PharmD
Manager, Product Development

Laleh Javanbakht is a manager for the content development team at Zynx Health Device Network. She is responsible for clinical content development and management of the editorial staff at Zynx Health Device Network. Laleh is also a licensed pharmacist and a per diem clinical pharmacist at Ronald Reagan UCLA Medical Center (RRUCLAMC).

Prior to joining the Zynx Health Device Network, Laleh worked at RRUCLAMC as a clinical pharmacist in a critical care satellite pharmacy. During her time at RRUCLAMC, Laleh participated in several departmental initiatives aimed at improving medication administration and patient safety. Laleh was also involved in the training and preceptorship of pharmacy practice residents as part of an American Society of Health System Pharmacists-accredited pharmacy practice residency program.

Laleh received a BS in organismic biology, ecology, and evolution with a minor in near eastern languages and cultures from the University of California, Los Angeles. She received her PharmD from the University of California, San Francisco School of Pharmacy, and completed a 1-year pharmacy practice residency at RRUCLAMC.